Video

 Diagnosis Matters Video

The Family Heart Foundation is a patient-centered research and advocacy organization focusing on individuals living with familial hypercholesterolemia (FH) and high lipoprotein(a), also known as Lp(a).

For this video, “Diagnosis Matters,” we brought Family Heart Ambassadors to Raleigh, NC and interviewed them for a two-day shoot. The goal was to create a compelling and heartfelt video to open their annual Global Summit conference.

 UNC Commencement Ceremony Opening Video 2022

Because Atlas Production Group and I worked so well together on the 2021 commencement video, we teamed up again for the opening video for The University of North Carolina Chapel Hill’s 2022 graduation ceremony.

They provided with me an idea for an overarching theme - a new Carolina. From there, I put my special touch of heart (and a bit of cheesey) to the video to start the day right for these graduates.

 Ask Me Anything Series

The Family Heart Foundation community often have questions about very complex topics, and they don’t always have access to top medical experts. I designed the “Ask Me Anything” series to allow them to submit questions on social media and get them answered by a leading medical expert. These videos are shared in full and in smaller clips for social media.

IBM Storage Orchestra Piece

IBM Flash Storage was looking for an elegant piece for their launch event in London. The team at Centerline worked in close collaboration to create this musically driven, abstract piece.

As the project grew, our team decided to create a behind-the-scenes video to document our workflow. I was tasked with gathering footage on the shoot and writing the final script.